Portland Luxury Real Estate Photography: What a High-End Listing Actually Needs

Portland Luxury Real Estate Photography: What a High-End Listing Actually Needs

The house sits on a ridge in the West Hills with a Douglas fir canopy dropping away below the deck and, on a clear morning, Mount Hood floating above the east side skyline like it was placed there for the listing. The sellers have lived here fifteen years. The asking price is $2.4 million. The agent calls us and says she wants everything — photos, twilight, drone, video, 3D tour, virtual staging on the bonus room.

That's a reasonable instinct. But "everything" isn't a media strategy. At the luxury tier, the question isn't whether to spend more — it's which investments actually move the needle.

Read More